In this module, educators will learn how to teach participants the effective use of social media platforms for business growth. The focus is on helping participants select the right platforms for their target audiences, create consistent content, and use analytics to improve engagement. Educators will be equipped to guide participants through the process of building online communities, leveraging influencers, and managing social media accounts to strengthen their digital presence. This module empowers educators to help participants harness social media as a powerful marketing tool.